The agency has worked with the Visit Tallahassee destination marketing organization for more than thirty years. And, while it’s been said that agencies can struggle overtime to keep their creative energy up, we’re convinced this is our best work yet for Florida’s capital city. The destination has evolved from a charming southern city to a vibrant, up and coming contemporary place to visit. Southern Living named the city one of the top 10 destinations in the south. Our job was to change the proverbial narrative and let the visitor know that Tallahassee is full of beautiful, natural resources, but they would be more than a little surprised by the cuisine, music scene, shopping and incredible accommodations.